Jul 15th, 2009
Shut up and fish
Fans of “Deadliest Catch” are familiar with Sig Hansen‘s famous “Shut up and Fish,” which is the virtual motto of the popular Northwestern fishing vessel. Those who watch the show probably won’t be surprised that Sig Hansen took merchandising matters into his own hands and started the official Northwestern T-shirt shop a few years back.
The Hansen brothers are lifelong fisherman who went into the family business at a young age; Sig himself started working on crab boats at 14. Having spoken with Sig many times, I can tell you that he’s as amusing on the phone as he is on television.
Other than learning that crab fishing is just a crazily dangerous thing to do, Sig also told me a few interesting things:
- The female fans seem to gravitate towards his brother Edgar. (Sorry, ladies – he’s married.)
- Norwegians are predisposed to be good fisherman
- There is no such thing as “crab season” in terms of the crab tasting better or whatnot; crab season is just when you’re allowed to fish
The mighty Northwestern has recently revamped their site and their Northwestern T-shirt shop, with the newest pun-inducing product being Sig’s Siggs.
May the luck of the seas be with you this season, Northwestern.




…waiting it out.



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