Politics and the Origin of the CafePress Cultural Barometer

2008 turned out to be a year of triumphs, upsets, and a major historical milestone, in the form of the presidential election.

And throughout that year, our community created amazing designs for their favorite candidates – and we started to notice a very interesting trend. We found that we could make an educated guess on who would win based on the sales percentages of CafePress products for each candidate. And from every primary, to John McCain’s Republican nomination, to the election of Barack Obama as the next president, our theory turned out to be right on target. If we could – in a way – help predict the 2008 elections through the popularity of our products, we could measure CafePress as a Cultural Barometer for pop culture and current events. We built the “CafePress Meter” and became a straw poll of sorts.

This year, we’re sensing the anticipation of the upcoming 2012 elections – and we’re already seeing who’s being talked about, and who’s going to make it or break it. Take a look at who’s got the buzz, and who’s going to give Obama a run for his money:

Republican presidential race

Although Sarah Palin has yet to announce her intentions for the Presidential race, Sarah Palin products have been consistently up for the past nine months. To be or not to be – that is the Palin question. In addition, Ron Paul’s going strong, and Rick Perry has started to take over a bigger piece of the Republican challengers pie since his declaration for the presidential seat in June.

All in all, we’re keeping a close watch on what’s happening, and we’ll be your source for all things politics through products to sport your support. Who do you think has the biggest chance to run against Obama, and who is his biggest threat?

  1. Pingback: CafePress News: Politics and the Origin of the CafePress Cultural Barometer | teeblr

  2. I listened to Ron Paul in the debate Wednesday night. Is it me or does he sound a lot like Charles Manson? Aren’t they the same age?

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