California made headlines today when the Supreme Court overturned the gay marriage ban.
The timing is an echo of the period leading up to the 2004 election, when San Francisco legalized gay marriage and started a fevered national dialogue over the issue.
While we’ve always had a healthy amount of gay/lesbian merchandise, 2004 was the year that we really saw an explosion of content around the gay marriage debate, with both pro and anti-gay marriage designs flooding into the system.
At present, the gay marriage and civil union supporters are out-dressing the anti gay marrige folks in numbers; the gay marriage vs. anti gay marriage search is 107,000 vs. 18,000.
An interesting sidenote is the “family values” search, which would indicate that those on both sides of the gay marriage debate are claiming family values as part of their cause.
Will California’s controversial ruling cause another frenzied national debate on the issue that affects the coming election?
Time (and T-Shirts) will tell…